FatwaFederal TerritoriesTransactions & Finance
IRSYAD HUKUM SIRI KE-590: HUKUM SELLER MEMBUAT BELIAN BARANG SENDIRI DAN MEMBUAT REVIEW PALSU
Is it permissible for an online seller to make fake purchases from their own shop and post fake reviews to attract customers?
Short answer
A sale that takes place remains valid if the conditions and pillars of a sale are met.
A reference, not a fatwa. First sentence of the summary below — read the original fatwa and consult your state authority before acting.
- Authority
- Federal Territories Mufti Office
- Date
- Status
- Opinion (irsyad)
- Series
- Irsyad al-Hukum (Umum)
- Topic
- Transactions & Finance
No evidence of gazettement in the source — this is not a gazetted fatwa.
Summary
A sale that takes place remains valid if the conditions and pillars of a sale are met. However, the seller's act of buying their own goods and posting false reviews is deception and is prohibited, similar to al-ghisy and al-tadlis. The seller must repent and stop, and may increase sales through lawful means such as marketing campaigns, promotions or advertisements on other media.
Written in our own words from the original fatwa — check the source before acting on it.
Perbuatan menipu adalah salah di sisi Islam bahkan perbuatan tersebut tidak menunjukkan akhlak seorang Muslim yang sebenar.
Read the full fatwa on the Federal Territories website (new tab)
How to cite
Cite the original fatwa and its authority. Rujuk Fatwa is only where you found it.
Federal Territories Mufti Office. “IRSYAD HUKUM SIRI KE-590: HUKUM SELLER MEMBUAT BELIAN BARANG SENDIRI DAN MEMBUAT REVIEW PALSU”, 5 July 2021. https://muftiwp.gov.my/ms/artikel/irsyad-hukum/umum/4857-irsyad-al-fatwa-siri-ke-590-hukum-seller-membuat-belian-barang-sendiri-dan-membuat-review-palsu. Found via Rujuk Fatwa: https://rujukfatwa.com/en/fatwa/ruling-seller-self-purchase-fake-reviews/