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FatwaFederal TerritoriesSocial & Contemporary Issues

IRSYAD HUKUM SIRI KE-426 : HUKUM MEMBUAT VIDEO FOOD REVIEW DI MEDIA SOSIAL

What is the ruling on making food review videos on social media, given that they may make people crave food that some cannot afford?

Short answer

Making food review and paid review videos is permissible as long as they contain no prohibited elements such as deception, including bay' al-najasy, which means praising a product improperly and beyond its actual quality.

Federal TerritoriesOpinion (irsyad)

A reference, not a fatwa. First sentence of the summary below — read the original fatwa and consult your state authority before acting.

Authority
Federal Territories Mufti Office
Date
Status
Opinion (irsyad)
Series
Irsyad al-Hukum (Umum)
Topic
Social & Contemporary Issues

No evidence of gazettement in the source — this is not a gazetted fatwa.

Summary

Making food review and paid review videos is permissible as long as they contain no prohibited elements such as deception, including bay' al-najasy, which means praising a product improperly and beyond its actual quality. If the review is honest and matches the real quality, taking payment for it is also lawful. Reviewers are advised to obtain the owner's permission, remain trustworthy, choose food that is certainly halal, and practise moderation in eating and drinking.

Written in our own words from the original fatwa — check the source before acting on it.

hukum membuat video food review dan paid review adalah harus selagimana tidak mempunyai unsur-unsur yang haram seperti penipuan.

Excerpt from the original fatwa · Federal Territories

Read the full fatwa on the Federal Territories website (new tab)

How to cite

Cite the original fatwa and its authority. Rujuk Fatwa is only where you found it.

Federal Territories Mufti Office. “IRSYAD HUKUM SIRI KE-426 : HUKUM MEMBUAT VIDEO FOOD REVIEW DI MEDIA SOSIAL”, 21 February 2020. https://muftiwp.gov.my/ms/artikel/irsyad-hukum/umum/4219-irsyad-al-fatwa-siri-ke-426-hukum-membuat-video-food-review-di-media-sosial. Found via Rujuk Fatwa: https://rujukfatwa.com/en/fatwa/ruling-on-making-food-review-videos-social-media/

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Evidence cited

Quran verses

  • Al-Baqarah 2:188
  • Al-A'raf 7:31

Hadith

  • Bukhari 2142
  • Tirmizi 1315
  • Tirmizi 2380

Books

  • al-Asybah wa al-Naza'ir (al-Suyuti)
  • Fath al-Bari (Ibn Hajar al-Asqalani)
  • Tafsir Ibn Kathir